Week 47, 2022

17 links, updates, market moves & discussions you may have missed this week in coworking.

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I’m Hector, co-founder of Syncaroo and curator of this newsletter. I wanted to take a moment today to thank you for being a part of the ThisWeekInCoworking community.

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πŸŽ‰ Coworking celebrations.

πŸ™‹β€β™€οΈ Coworking leader appointed to National Women’s Business Council

Jenny Poon from CO+HOOTS and HUUB has been appointed to the council where they will guide federal policy recommendations for women business owners.

πŸ‘‰ Read this.

✊ Coworking impact.

πŸ‡ΊπŸ‡¦ Ukrainian Coworking Assoc. spreads inspiration & message widely

Bernie Mitchell summarizes just some of the ways the Ukrainian Coworking Association has/is spreading their inspiration and message across Europe and beyond.

πŸ‘‰ Read this.

πŸ‡¦πŸ‡Ί Network’s commitment to impact makes more desks avail to social enterprises

Brad Krauskopf shares that Hub Australia’s commitment to impact-driven initiatives sees them offer a a portion of our desks to social enterprises, B Corps, and people from businesses doing good through our Flexi-Impact Program.

πŸ‘‰ Read this.

πŸ“° Coworking news & views.

🀩 Resource: tips for squeezing more reach out of LinkedIn

Sam Browne summarizes the recent v2 of the Secrets of the Algorithm report by Richard van der Blom on what helps or hurts the reach of posts on LinkedIn.

πŸ‘‰ Read this.

πŸ“Ή Local BBC channel highlights coworking

Sophie Turnbull shares a news feature by BBC South into home working and why coworking is a good option for those people who want flexibility. Love seeing coworking spaces and brands on TV, but loooove seeing members sharing their stories and why they coworking even more.

πŸ‘‰ Read this.

❀️ Why Todd loves coworking spaces.

Todd Linder shares why he loves coworking spaces (no hyphen, friend) with his 3000+ followers on LinkedIn.

(Spoiler: It’s hospitality. And he shares a lovely example from Joseph Fitton, Wayne Cooper, and Olivia Dooley at Roam)

πŸ‘‰ Read this.

πŸ€” Societal Disruptions and the coworking model,

Leading up to the Coworking Symposium 2022, a scholarly conference on coworking and flexible workspaces the European Coworking Assembly sat down with event organiser, Marko Orel to discover all about the conference and what attendees can expect from this year’s event.

– Shared by Talitha

πŸ‘‰ Read this.

πŸš€ One lead-gen tip from $1M+ in flex space sales

Jacob Boiling from CoworkingSEO shares the one thing that separates a good paid ad campaign from great ones: response times. He then goes on to share 3 ways to improve response time and 5x the ROI on paid ad campaigns.

πŸ‘‰ Read this.

πŸŽ„ 15 tips for throwing a coworking Xmas party

Helga Moreno shares 15 tips for organizing a Christmas or end-of-year party for your coworking space.

– Shared by Helga

πŸ‘‰ Read this.

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πŸ’» Coworking technology.

πŸ’Έ Experienced operator questions desk booking app business model

John Neilan from tuesday coworking muses on the sustainability of desk-booking apps and their business models. This follows the recent announcement of local app Independesk going into bankruptcy. It’s argued that to make on-demand work for flex spaces, either a full-time member of staff is needed or platforms need to guarantee a minimum pay out each month.

(In the comments I make the case for a 3rd option)

πŸ‘‰ Read this.

πŸ“ˆ Coworking data.

πŸ“Š Occupancy distribution shifts from desks to meeting rooms

Sandra Panara shares a snapshot from Relogix’s recent benchmark report, highlighting a shift in how occupancy of workspaces is distributed. In 2019 64% of workspace preferences leaned towards desks, this has shrunk to just 38% in 2022. Meeting rooms saw a 2.1x increase in preferences going from 16% to 35% in the same period.

πŸ‘‰ Read this.

🀝 Coworking market moves.

πŸ‡΅πŸ‡· Piloto 151 opened their 5th location

Sophia Stolberg shared that they officially inaugurated the fifth Piloto 151 location in the Casa Grande in the Miramar neighborhood.

πŸ‘‰ Read this.

πŸ– New beach-side space launches

Nacho Rodriguez shares that he’s finally been able to open a shared workspace where you can “see, hear and breathe the ocean”. Not only does he share the opening of Gaete Coworking, but also notes that the space will prioritize positive socio-economic impact on the local community.

πŸ‘‰ Read this.

πŸ‡ͺπŸ‡Ί New partnership to launch Italian and Spanish network announced

Emanuele Sisti shared that Innovation Campus and BP Cube Innovation District have signed a collab agreement to develop a coworking network in Italy and Spain. Enrico Battistelli is also featured in the photo/post.

πŸ‘‰ Read this.

πŸŽ™ Coworking conversations.

Qasim Virjee chatted with Ashley Proctor about coworking community building, placemaking, the Coworking IDEA project, Deskpass and the future of work (not necessarily in that order) on the Gathering podcast.

🎧 Listen to this.

Caleb Parker and Anthony Slumbers discuss if brandlords are the future of office real estate on the #WorkBold podcast.

🎧 Listen to this.

Jamie Russo and Giovanni Palavicini share their recorded-live discussion with Jamie Hodari about Industrious and building a network to enable people to work wherever they want to work, on the Flex Uncensored podcast.

🎧 Listen to this.

William Edmunson joined Jamie Russo on the Everything Coworking podcast to chat about applying the EOS to coworking businesses.

🎧 Listen to this.

πŸ“† Coworking events.

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About This. is a weekly newsletter summarizing the coworking celebrations, stories, market moves, tech updates and discussions you may have missed.

Newsletters are curated by Hector Kolonas and made available for free via email or this website.

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πŸ‘‰ Read this.