Mohamed Khaled shares that Hotdesk has announced a strategic partnership with CHROME to develop AI-powered, data-driven workspaces across the MENA region.

CHROME brings a $4B project portfolio including developments for Microsoft, SAP, Uber, Vodafone, and the IMF, while Hotdesk operates a global platform covering 2,200+ coworking spaces across 75+ countries and 2,200+ cities.

The partnership will create "AI-native coworking environments embedded within corporate offices, mixed-use developments, and coworking spaces", using real-time utilization data and behavioral trends to optimize space planning and operations.