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🎉 Coworking celebrations
🎂 Premier turns 24! #
A massive congrats to the whole Premier Workspaces team and community on 24 years of coworking.
👉 Read this.
🥳 Narra celebrates 100th member #
Narra Collective and Sheila Burmistrova celebrated their 2-year adventure through 104 rejections to over 100 members in Jersey City, NJ.
In this section we often celebrate anniversaries, but I love this kind of post, so if you are celebrating ANY milestone, please do share it with all of us at TWIC.co/share so we can celebrate with you!
👉 Read this.
🔎 Coworking words
👉 Can you find all 10 hidden words?
From last week’s challenge:
⏱️ New personal bests for: Kira G, Lee Z, Olivia L, Katharine C, Kim L, Lisa H, Antonette B, and Angel K
👋 New players: Felix A, Marcus Z, Alison CR,
🔥 Kira G, Chrissy J, Katharine C and Gael G all protected their 10+ challenge streaks.
🏆 The Team Championship will be updated at 10am ET.
👏 Coworking impact
☀️ Coworking (with childcare) can better support working parents #
Anna Roborn from Hopscotch Labs makes the case for employers to consider supporting working parents with benefits like access to coworking spaces with childcare support, especially throughout the summer.
With shorter "school" days due to camps, high camp fees, and a never-ending juggle of logistics and calendars it’s no surprise that this is the least productive quarter for workers with childcare responsibilities. Coworking spaces like The Coven Cary, Moxi, Workplayce, Haven, CoPlay Cove and others could make working more productive for this portion of their communities.
👉 Read this.
📰 Coworking news & views.
🪑 What if future space isn’t built around desks? #
What happens when work no longer revolves around a desk? Carlos Almansa from Nexudus looks at how AI, mobile workflows, and changing work patterns are reshaping coworking spaces around movement, context, and experiences — not fixed screens and assigned desks.
👉 Read this.
🇬🇧 Are Landsec pulling out of offices?! #
Samantha McClary from the BCO shares some thoughts on Landsec‘s note that they’d be pulling out of further office developments in their recent annual results.
She reminds us that the firm (who also owns MYO) has £7B of office assets under management that delivered £296M of their £562M of net rental revenue. Occupancy is also at a 10-year high of 98.6%. In short, not a step away from office as an asset, more a pause in new developments.
👉 Read this.
👋 Is your reception also a retention asset? #
Juan Hilario shares why, when it comes to Virtual Office clients, your front desk is also a strong retention tool.
He shares 5 front-desk moments that shape client loyalty from what they’ve seen at Alliance Virtual Offices; some VO training tips for front-of-house; and the ROI of a high-quality front desk.
👉 Read this.
🏌️♀️ What opening one work+golf location taught us… #
The team at Clubhouse share some of the lessons learned from launching a golf and workspace hub and then running and growing it for a year.
Key lessons? Teams > solo desks. Natural light isn’t a nice-to-have. Members want rooms that aren’t just conference rooms. And tap-to-pour beer taps are (probably) a good call in spaces like these. Oh, and more two-person offices.
👉 Read this.
💌 Talemaker shifts from content agency… #
… to building email and AI content systems for coworking businesses.
Taylor Mason notes that his goal in doubling down on email marketing and AI-powered content systems is to offer high-ROI, scalable marketing tools that meet the evolving needs of the coworking industry.
👉 Read this.
🏘️ Suburban coworking needs its own marketing playbook #
Downtown: foot traffic, walk-ins, people already searching for "coworking." Suburbs: school runs, spare bedrooms, and neighbors who’ve probably never heard the word. Same industry, completely different marketing game. Cobot digts into this suburban playbook.
👉 Read this.
🇨🇦 London’s office map is changing #
Keith Saulnier shares how London, Ontario’s office map is changing, with conversations shifting beyond the traditional office nodes and a different set of questions are being asked.
How easy is it for staff to get here? Where will employees want to be in 5 to 10 years?What corridors are improving instead of aging? The conversation is becoming less about “Downtown vs Suburban” and more about connectivity.
👉 Read this.
👏 This workspace leader’s quote re: amenities #
Melissa Myers poses a question to other workspace leaders about what spaces surprised them, but what caught my attention was the attached quote and subtitle.
"The desk is where work gets documented. The spaces in between are where it gets done. Amenity space isn’t a reward for showing up. It’s the infrastructure that makes your best work possible."
👉 Read this.
🙋♀️ From VPs to ICs #
Lenny Rachitsky re-shared a post by Elena Verna that explores how for many, the next career flex is going from a Vice President role. with a team (or teams), "back" to being an Individual Contributor (IC).
While most entry-level jobs are essentially IC roles, Anna is talking about "employees with no direct reports who can do work that used to take a whole team (all while still getting paid like a leader)". A High-Impact Individual Contributor (HI-C) if you will.
While the post digs into why the current corporate promotion ladder is dumb, and how Elena is now a HI-C at Lovable. Got me thinking, where would HI-C’s land in your org, and what could they do?
👉 Read this.
🌳 Placemaking principles for coworking spaces #
There’s a lot of overlap between making places that contribute to thriving cities, and making coworking spaces that contribute to thriving communities.
Cat Johnson shares 11 Placemaking Principles and explores how they relate to coworking.
👉 Read this.
🤔 On the definition of “occupancy”… #
Oliver Easton-Hughes from Koho explores how if you ask 3 people for their definition of "occupancy" in our industry, you’ll probably get 4 different answers.
"Is it contracted desks over total? Physical presence over capacity? Revenue-weighted? Does a hot desk count? And some of that disagreement is worth keeping….The mistake isn’t the definition varying between companies. It’s letting it vary inside one."
👉 Read this.
🇬🇧 The VOA, FlexSA and the concerns around business rates #
Emilie Lashmar shares takeaways (and a call to action) following a FlexSA session on business rates, by Chris Sykes from the UK’s Valuation Office.
It’s great to hear the conversation at the event was civil, and that many operators are still working together to fight the change in the law that could wipe out rate reliefs for the over 150,000 SMEs working within coworking spaces.
👉 Read this.
🚘 A clever way to flyer cars #
I’m a sucker for a good marketing idea, and this car leaflet by Honolulu-based coffee co Common Ground def caught my eye.
What’s it got to do with coworking? A clever flyer on cars at transport hubs, school parking lots, sports centers could drive new hyperlocal business.
👉 Read this.
Share This Week's Summary
💻 Coworking technology.
⏱️ Are aggregators now more than just passive listing sites? #
Schae Kinson shares how more and more operators are asking questions around how their Gable listings are performing.
"A more accurate way to think about it is that each platform sits in a different role within your demand ecosystem. Some are discovery layers. Some are conversion layers. Some are volume-driven fill mechanisms. None of them are neutral. And none of them behave the same way over time unless they’re actively shaped."
👉 Read this.
🤖 What questions can you ask your coworking data? #
Coworking operating software with AI built-in is exciting (and newish), but you can already ask ChatGPT, Claude, Gemini or Copilot key questions about your space, your members, and your business to get answers that help you make real decisions.
Lauren Walker from Coworks shares how, and some questions you could copy-paste into your fav AI chat interface.
👉 Read this.
🍟 Platform makes it easier to build multi-pack bundles #
OfficeRnD added the ability for operators to create multi-pack offers (and discounts) within a single plan. This keeps inventory lists neat, but also presents offers and deals neatly via their Growth Hub e-com platform.
👉 Read this.
💡 Some thoughts on designing coworking checkout experiences… #
From hot desks to private offices, coworking spaces sell products with very different buying journeys — but many still use the same checkout flow for all of them. Nexudus explores how smarter e-commerce design actually reduces drop-offs and improves conversions.
👉 Read this.
📈 Coworking data.
Jessie Glew shares findings from a recent pricing experiment the WOTSO team ran last month – and what it could highlight around how businesses are changing their relationships with office space.
The expriment? They dropped their day pass price from $66 to $22 each. The findings? Day pass revenue more than doubled (up to 6% of total rev) and the way people purchased changed (close to 70% were buying passes via e-com portal vs 30% the month before).
Also, a few businesses bought in VOLUME, with some grabbing up to 1,000 day passes.
👉 Read this.
🇵🇱 Poland’s flex spaces represent 3% of total office stock #
According to a new report by Colliers, Poland’s flexible office market has grown by ~30% over three years, now totaling ~425k sqm (~4.6M sqft), more than 3% of total office stock.
Warsaw leads with 235,000 sqm and ~90% occupancy, dominated by international operators including Mindspace, Brain Embassy, WeWork, and Regus, alongside local players The Shire and CitySpace.
Kraków is the most diversified regional market, with 16 operators and 70,000 sqm, while Wrocław has seen nearly 50% growth in supply. "Flexibility is now one of the key criteria in office selection," says Robert Romanowski, Senior Associate at Colliers.
👉 Read this.
🇩🇪 A look at pricing data across 158 Berlin spaces #
Christoph Fahle shared a new live data set from One Coworking exploring the medium prices across 158 flex spaces, across 7 of Berlin’s districts.
Averages were €35 p/day for day passes, €199 p/m for memberships, €299 p/m for fixed desks, €475 p/desk/m for small offices, and €35 p/hour for meeting rooms. What’s also interesting is seeing the distribution of the prices across the observed locations.
👉 Read this.
📈 A look at WeWork’s startup retention numbers #
WeWork has published a new research report tracking 9,000+ active startups across its U.S. locations and mapping them against the country’s top 20 startup metros, as ranked by StartupBlink’s 2025 Global Startup Ecosystem Index.
Key findings: Of the startups that joined WeWork since 2023, 96% have maintained or grown their footprint, with average team sizes up more than 50% over three years. Philadelphia posted the fastest coworking market growth at 28%, while Chicago saw the highest team-size increase at 77%. San Diego recorded the biggest occupancy jump, up 33 percentage points at WeWork locations.
👉 Read this.
🤝 Coworking market moves.
🇮🇪 Iconic appoints new CGO #
Jennifer Hughes has joined Dublin-based Iconic Offices as their Chief Growth Officer.
👉 Read this.
🇦🇺 Alcove Coworking opens in Brisbane’s CBD #
Alcove Coworking has officially opened in Brisbane’s CBD.
The location spans three levels and over 2,500sqm.
👉 Read this.
🇬🇧 Co-Space signs two local authority partnerships #
Tim Burke shares that Co-Space, led by William Stokes, have signed for two new locations, partnering up with the Harlow and Watford local authorities.
The two projects (19,500 sqft in Harlow and 15,000 sqft in Watford) are their 3rd and 4th local authority partnerships.
👉 Read this.
🇮🇹 Huge Milan library project appoints coworking lead #
Over in Milan, Italy, a twin-building project that will form one of the biggest public libraries, the Biblioteca Europea di Informazione e Cultura (or BEIC) is about to be completed. What you may have missed is that part of their charter was to make coworking part of the overall plan from day one.
Dr. Viviana Stefania Vitari was appointed to the role of planning the BEIC’s coworking services. When Viviana isn’t rapidly beating our scores on Coworking Words challenges, she advocates for coworking projects within libraries and the collaboration of these spaces with coworking businesses like yours, via the Italian Library Association.
👉 Read this.
🍕 Switchyards hints at new Club Proprietor model #
Michael Tavani shares some backstory around how he first met Sean Dennison back in 2005. 21 years later, Sean’s opening Switchyards first Chicago club as their first "Club Proprietor", a new model they’re rolling out to put a local partner at the heart of each location.
Not sure if this works similarly to a franchise play, but interesting move to keep an eye on.
👉 Read this.
🇺🇸 Venture X opens Tampa Bay location #
Venture X has officially opened its first Tampa Bay location in Westshore at Harborview Plaza on Rocky Point.
The 30,000-square-foot space is owned by Kamal Rama, whose family has operated Marriott and Hilton hotels for more than 40 years.
👉 Read this.
🇨🇭 Office Club opens 20th European hub in Zurich #
Coworking Europe reports that German operator Office Club will open a new flexible office in Zurich in summer 2026, marking the company’s 20th location in Europe and its second site in Switzerland.
👉 Read this.
👩💻 Enclave Coworking absorbs The Collective Co’s space #
Rachael Meyers shares that after 6 years of running The Collective Co on the South Shore of Massachusetts, she will be passing over operations of the business to Enclave Coworking.
From the announcement it looks like Rachael will keep the brand, and Enclave will rebrand the space after June 1st.
👉 Read this.
🗽 2nd Resident company club set to open in June #
Maxim Razmakhin shares that the second Resident Company Club location is on track to open in June… in the most coworking-operator way possible… by sharing a photo that the new HVAC units went up onto the roof.
👉 Read this.
🇺🇸 A sneak peak of the newest HAVN #
Austin Vegh gives us a sneak peak of HAVN Sanctuary, and only half of it’s amenities.
👉 Read this.
🇺🇸 Office Evolution opens in Independence #
Office Evolution will celebrate the grand opening of its Independence location today, on Thursday, May 21. This location is led by franchise owner Christianna “Chris” Elridge.
👉 Read this.
🇮🇪 Iconic partners with hotel group for 15th hub #
Iconic Offices added a new 6,040 sqm location in central Dublin to their portfolio, bringing their network to 15 spaces.
👉 Read this.
🎙 Coworking conversations.
In this episode of Brave Ideas, Caleb Parker and cohost Eyal Lasker, CEO at Flexspace AI, are joined by Jo Mapp, Commercial Director at Wizu for a conversation on the commercial realities of building resilient flex office revenue and why large office requirements can create hidden concentration risk, and why smaller, more diversified private office suites can often produce a stronger, more stable revenue base.
Justin Moran of Workspace joins Hector Kolonas to break down his 10 year journey from inherited space, through lean 5-space coworking operator, to a vibe-coding invoice-destroyer.