Discussions » 😣 Secret shopper shares their day pass process frustration (🔗 Visit source)
Lauren Walker, CMO of Coworks conducted an accidental secret shopper experience at an unnamed coworking space, revealing significant operational failures in the day pass process which included inquiry forms, 2 days of no responses, "buy when you get here", pricing/detail opacity and that was all before even arriving at the space. What followed was even worse.
The actual visit only lasted 35 minutes before she left, highlighting how operational oversights can drive away warm leads and revenue. But you've already solved these obvious day pass operational issues? Right?