Dave Cairns shares an interesting list of 10 (and then 5 more) of his brutal trusts about coworking for CRE leaders.

Whilst I'd looooove to debate a few of these, there's a bunch I do agree with, including that most brokers don't get coworking (or how to make money from it), events as high-margin revenue streams, and landlords having a bitter taste from IWG/WeWork.

But I definitely don't agree that the rate of coworking growth is sluggish (coworking isn't a North American industry, the slower growth in the US isn't being reflected in some other flex-forward markets), and whilst coworking may not reach 30% of office inventory - I strongly believe that flex and amenitized 'products' will find their way into far more than 30%.