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🏘️ Suburban coworking needs its own marketing playbook
Downtown: foot traffic, walk-ins, people already searching for "coworking." Suburbs: Expand 👇 school runs, spare bedrooms, and neighbors who’ve probably never heard the word. Same industry, completely different marketing game. Cobot digts into this suburban playbook.
🗞 Week 21, 2026
🔗 Direct Link
📰 News & Views
⏱ 36 days ago.
🇿🇦 Roamworks expands into Cape Town suburbs

Roamworks are expanding to a new location in the Southern Suburbs of Cape Town, South Africa.

🗞 Week 48, 2025
🔗 Direct Link
🤝 Market Moves
⏱ 211 days ago.
🇺🇸 US sees 58% suburban vs 4% urban coworking growth
Yardi Kube’s latest analysis on suburban and urban coworking evolution across the 50 largest U.S. Expand 👇 metropolitan areas is now out.
Leveraging CoworkingCafe data from January 2023 to January 2025 we learn that suburban coworking space expanded from approximately 55.5 million square feet in 2023 to over 68.2 million square feet in 2024, surpassing 87.6 million square feet at the beginning of 2025.
Nationally, flex space coverage stood at a total of over 150.8M sqft in January 2025, from over 116.1M in January 2023.
We also see a switch in distribution, with suburban locations representing 58% of the national market, up from 48% two years ago.
Where? Los Angeles has the 7.2M sqft of suburban spaces. NYC has 14.8M sqft of urban flex space. Indianapolis, IN and Virginia Beach, VA saw 83% of their shared space development being suburban.
🗞 Week 17, 2025
🔗 Direct Link
📈 Data
⏱ 428 days ago.
💎 Operator launches a new suburban luxury coworking brand
25N Coworking, a well known and respected coworking operator based in the Chicago, IL suburbs has Expand 👇 announced a new luxury coworking brand, The Amara Club.
Located on the top floor of a Shaumburg, IL office building, the space offers Chicago skyline views, a bar, a dedicated concierge, premium refreshments, parking, guest passes and more. There’s also a trend of more brands having multiple brands as coworking touches more markets with different workplace needs and budgets.
🗞 Week 13, 2025
🔗 Direct Link
🤝 Market Moves
⏱ 456 days ago.

James Westbrook, co-owner of Magnolia Woods, joins Jamie Russo on the Everything Coworking podcast Expand 👇 to share his journey from corporate sales to running two successful coworking spaces in the Houston suburbs.
🗞 Week 11, 2025
🔗 Direct Link
🎙 Discussions
⏱ 470 days ago.

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