Week 2, 2022

This week we saw a hospitality group donate shelter stays, 2 coworking DAOs, Panasonic offer 4-day workweeks, explored furniture rentals for flex, working remotely from Universal Studios and more. 

🎉 Coworking celebrations.

🎂 Good Coworking turned 4!

Thanks for supporting coworking in Dallas, TX and across the globe.

✅ Australian network gets WELL seal for 6 locations.

Hub Australia shared that 6 of their locations have achieved the WELL Health-Safety seal, with progress underway for their other locations to achieve the seal in 2022. Congrats!

👉 Read this

This Week is sponsored by…
The Coworking Alliance Summit.

If your coworking space leads, is a member of, or is thinking of starting a coworking alliance, you can grab tickets for the Coworking Alliance Summit which will take place on Feb 16th 2022.

PWYC, pay-it-forward & Industry Professional tix are also available.

👉 Learn more here.

Get future weekly summaries in your inbox.

📰 Coworking news & views.

💚 Hospitality group donate a shelter stay for each stay.

I love this campaign shared by Dan Gordon from The Hoxton and Working From_.

In it they are donating a stay in a shelter to someone who really needs it for every stay in any Hoxton across the world in Feb.

Makes me wonder what TOMS-like one-for-one campaigns coworking brands could do to support those stuck out in the cold. Ideas or doing something like this? Submit a link, reply to this email or contact me to tell me all about it.

👉 Read this

🇯🇵 Japanese conglomerate announces four-day workweek.

We’ve been following the trend towards 4-day workweeks for a while now. Whilst most the previous examples were from North America and Western Europe, this story comes out of Japan where corporate life can be so intense that dying from overwork isn’t unheard of.

Following the Japanese government’s recommendation that companies allow four-day workweeks, Panasonic announced that it will start offering it to interested workers.

It’ll be interesting to see what the uptake & impact will be over time.

👉 Read this

🎱 A few predictions about remote work in 2022

After speaking to 3k+ people about remote work in ’21, Chris Herd from Firstbase shares his 20 predictions for what will happen in 2022.

Some trends that spill over with what we saw and shared in my annual summary of coworking news & trends from 2021 are a continued rise in rural living, more diversity & inclusion from employers, and the death of the HQ in favor of ecosystems of workspaces.

👉 Read this

🚚 Can furniture subscriptions help landlords offer better flex space?

Melanie Jones shares thoughts on why landlords subscribe to furniture in support of flex space, Space-as-a-Service and beyond.

Recently I’ve had similar discussions with coworking space operators, looking into how and where offering unfurnished suites with on-demand or rentable furniture makes sense.

Back in week 41 last year, we also saw a similar partnership expand to 35 US markets between WeWork and Feather.

👉 Read this

🎢 Moving from the office, to an.. amusement park?

Carly Caramanna shares how/why they gave up their office space to work out of Universal Studios.

Given that an annual pass is $290, and their monthly office rent was $550, and there’s good WiFi, and there’s lots of spots to work from, and there’s food discounts, and erm… rollercoasters and rides during lunch breaks, what’s not to love!?

Could we see amusement parks offer more established coworking spaces or remote working offerings?

H/t Rachel Winstead for sharing.

👉 Read this

Share This Week's Summary

💻 Coworking technology.

🕸 Multiverse coworking DAO reaches 600 members.

Last week’s most clicked link in the newsletter was the intro into what DAOs are. That link led to an influx of Web3-related links being shared with me this week, including this one where Angelo Alessio shares what build_ is, and how their ‘multiverse coworking DAO’ has attracted 600 members, seen 49 City NFTs claimed and had 4 physical hubs commit to join the network.

Also, another link I got sent to me about a coworking-related DAO was CabinDAO which mixes the creator economy, coliving and coworking. (h/t Felicity Maxwell for sharing this one with us)

👉 Read this

🤔 On the changing ownership and funding of workspace platforms.

Matthew Weiner from LiquidSpace put out a poll on LindedIn to ask operators if they’d list their inventory and pricing on platforms that were owned or invested in by their competitors.

At time of curating this newsletter it was balancing out at 38% Yes and 62% No.

With acquisitions and investments on the up, this is a debate we’ve seen and had in our own TWIC calls too.

I’m torn, on the one side there’s millions of humans who need more efficient ways to find, book and access workspaces, and not being listed is a huge opportunity loss. On the other hand, could the data or listings be skewed to your disadvantage, and would that even make sense for the platform or end-users?

👉 Read this

🆕 Coworking PMS shares their upgrade plans for 2022.

Nexudus share some of their planned changes for the year. Their new admin panel features new search, sales, filtering and trends views, as well a new improved newsletter editor.

Their member app, called Passport, is being upgraded bringing across new designs, courses and deliveries from the web-based Members’ Portal. And finally, they’ll be doubling down on their Integrations making it easier to connect the PMS with their 3rd party platforms like Access Control systems and IoT devices.

👉 Read this

🗺 v3 of CRE & Workplace Tech Ecosystem map released.

Simon Davis from Impec Group shared that they’ve just released version 3 of their solution map of CRE and Workplace tech.

There’s a lot of solutions out there with some focussed on doing one thing very well, others spanning categories. It’s very interesting to see the solutions mapped out in this format.

👉 Read this

🚀 Workplace tech co report 11x revenue growth in 2021.

Joe Du Bey shares that Eden Workplace grew their software-as-a-service revenue by 11 times in 2021.

They offer a suite of workplace software for hybrid companies including tools for desk booking, visitor management, room scheduling, team safety and support ticketing. 

👉 Read this

🤝 Coworking market moves.

🥳 Network of on-demand workspaces announces first hub.

Doug Chambers from DAYBASE (who I’ve covered before) have announced their first on-demand workspace will be opening in Hoboken, NJ on Jan 24th.

With plans to open more locations near people’s homes, I’m curious to watch where’s next and how quickly they’ll add locations.

👉 Read this

👩‍💻 Exec Women’s business network of clubhouses goes national.

Forbes covers how Chief‘s cofounders Carolyn Childers and Lindsay Kaplan grew to a nationwide network for executive women.

They went from having just signed new leases in Chicago, LA and NY in March 2020, to shifting towards virtual offerings and almost doubling their membership to 10k women, with 40k women on their waitlist.

To increase the value of their virtual membership, they added a job board and free one-on-one exec coaching. 99% of their revenue comes from memberships charging VP-level women $5.8k p/year and C-level women $7.9k p/year, and state that most fees get covered by employers.

👉 Read this

🤝 Global HR platform and booking platform form partnership

Jack Corrigan from Oyster highlighted their partnership with Hubble.

This follows a growing trend of on-demand & flex workspace platforms and aggregators partnering up with communities of businesses.

👉 Read this

🎙 Coworking conversations.

Alex Ahom and Claire Carpenter deep dive into the future of work in the post-pandemic era and discuss how coworking spaces will contribute to the future of the office.

🎧 Listen to this

Jamie Russo discusses the most important numbers that coworking space operators should know, and track to measure progress and success.

🎧 Listen to this

Bold founder Caleb Parker and Mark Eltringham, publisher of Workplace Insight and IN Magazine chat about how the future of work may affect the future of commercial real estate.

🎧 Listen to this

📆 Coworking events.

🗺 Convo: Google Business Profiles

Jan 28: The next Coworking Convo dives into best practices for Google Business Profiles (fka Google My Business).

👉 Attend this

🌎 The Coworking Alliance Summit

Feb 16: After an insightful first summit in April 2020, CAS returns to hold space for space operators leading, or looking to start, coworking alliances locally or across the globe.

👉 Attend this

💼 Coworking jobs.

Find or post coworking jobs for free here.

About This. is a weekly newsletter summarizing the coworking celebrations, stories, market moves, tech updates and discussions you may have missed.

Newsletters are curated by Hector Kolonas and made available for free via email or this website.

Other Summaries.

Week 25, 2022

This week we see why a VP disliked coworking, new stats from India, increased competition with landlords in Australia, an ask for support, and more.

👉 Read this.

Week 24, 2022

A shift in how space is found, a new coworking awards program, the future of space is flex, soft-landing with coworking in Venice, traditional expansions in US and NZ, could platforms be more supportive, and more. 

👉 Read this.

Week 23, 2022

Some topics we see this week: a coworking tragedy, gyms, two hotel + workspace moves, a look into Africa, a huge 4-day week trial, insights behind adapting a 90M sqft portfolio, $500B in value destruction and more.

👉 Read this.

Week 21, 2022

This week we explore a thought experiment, a hiring advantage, believing in community, HR teams doing viewings, acoustics, creators in London, big proptech rounds, M&A in Hong Kong, pouring millions into a hyperlocal economy, and more.

👉 Read this.

Week 20, 2022

This week we saw a grocer + coworking partnership, AI-driven dynamic pricing, airport lounges added to a booking platform, a P3 hub launch, data on average hotdesk pricing, more cross-Atlantic market moves, and more.

👉 Read this.

Week 19, 2022

This week we explore writing down ideas, see coworking stories from London, Canada, Madrid and insights from Australia, as well as look into mail management, state of flex data syncing, e-scooters, what’s happening with those 800 closed locations and more.

👉 Read this.

Week 18, 2022

This week we explore subtext to Airbnb’s announcement, airline miles from workspace bookings, a billion-dollar takeover, 5 million steps for charity, a mega franchise merger and growth in flex demand and supply across US, Canada and the UK.

👉 Read this.

Week 17, 2022

This week we explore 2 coworking opportunities in appliances & hygiene products, a 300% increase in demand, more M&A, tips for coworking tours, and flex arbitrage.

👉 Read this.

Week 16, 2022

An 8.7% dip in local footprint, a US franchise spin out their software, a new academic study, explore ad spend arbitrage and a space partnership aiming for 500 locations.

👉 Read this.

Week 15, 2022

This week we explore if buildings can have souls, the office sector’s cataclysmic change, if architects suck at designing coworking spaces, see WeWork + Yardi partner up, see US flex demand soar up by 58%, a strategic investment tying up SaksWorks + Convene, a $30M investment into coworking in Tier II cities in India, and a prop dev in London doubling down on flex. And more. 

👉 Read this.