This Year In Coworking: 2021s biggest trends.

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Highlighting some of the biggest trends and shifts in coworking through the 1,076 stories summarized in 2021's weekly newsletters.

πŸ’Œ Email-first Summary

This year’s summary is email-first.Β 

This meansΒ that active email subscribers got it first (it arrived in inboxes at 6am ET on Dec 30th 2021).Β A web version will then be published in early 2022.

Below is an overview of what this year’s news and my annual summary digs into.

Get this summary, and weekly summaries, in your inbox.

This Summary is sponsored by…Syncaroo!

Syncaroo helps flex workspace operators connect their different tech platforms to automate all those important, but time-consuming, tasks that go into promoting availability, processing leads & closing sales.

πŸ‘‰ Learn more about Syncaroo.

πŸ“¨ TWIC 2021 in Numbers.

πŸ’Œ 50 newsletters sent (excluding this one).

πŸ“– 51% newsletter email open rate.

πŸ”— 1,076 stories summarized.

πŸ‘€ 101,000+ cumulative LinkedIn views.

πŸ’™ 7 of 2022’s first 15 newsletters are sponsored.Β 

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🀝 Market trends.

The summary shares 9 emerging market trends, including how coworking (and the shift to flex) affected governments, city outskirts, suburbia, rural economies, multinational corporations, cooperation, landlords, franchising, hotels, kitchens, colleges, brokers and retail.

πŸš€ The coworking 'brand'.

I dig into three trends around how coworking is growing, and is perceived, across the world, in the mainstream, as social impact drivers and the boomerang of virtual and belonging as we move towards Web3 and beyond.

πŸ€“ Technology trends.

The annual summary looks into two major shifts happening in workspace technology, including 80+ stories around how the discovery of flex workspace is evolving and 64 stories about the shift towards an open and interconnected workspace operating system.Β 

Get '2021 In Coworking' by subscribing today.

About TWIC is a weekly newsletter summarizing the coworking celebrations, stories, market moves, tech updates and discussions you may have missed.

It’s curated by Hector Kolonas and available for free via email or this website with topics and trends being discussed Fridays on Clubhouse at 10:30am Eastern.

Other Weeks

This Week In Coworking: #01, 2022

This week we saw how huge employers redirected the millions they’re saving into supporting remote working, explored WTF DAOs are, explored the history of African innovation hubs, and touch on the subtle differences between hot-desking and desk hotelling.

πŸ‘‰ Read this.

This Week In Coworking: #48, 2021

This week we look at how landlords are being advised to add flex, a new academic study of coworking impacts in the UK, new US businesses up by 56%, Selfridges adding coworking, a new network of WNH spaces coming to Melbourne, and more.

πŸ‘‰ Read this.