This Week In Coworking: #6 2021

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5 overarching needs for workspaces, what members miss, childcare as essential infrastructure and other stories you may have missed this week.

πŸŽ‰ Coworking celebrations.

❀️ A coworking love sonnet.

Katharine Chestnut and the Alkaloid Network members shared a lovely sonnet called “How do I love thee?” ahead of St Valentine’s Day this Sunday.Β 

πŸ’• Swoon this.

πŸ‡¬πŸ‡§ How coworking leaders in the UK are assembling and self-organizing.

Mike Zeidler shares the thoughts, structures and processes behind the UK Coworking Assembly.

πŸ‘‰ Read this.

πŸ“° Coworking updates.

πŸ“ƒ 5 overarching needs from future workspaces and offices.Β 

Steelcase conducted studies that engaged over 32,000 people in 10 countries and share the needs that will drive shifts in work experience and lead how offices are planned and designed.

The overarching needs are to feel safe; to belong; to be productive; to be comfortable based on what needs to be done; and to have greater control of where and how they work.

πŸ‘‰ Read this.

🀝 Members really really miss traditional coworking communities.

Sophie Burkholder shares how 1776 and CIC Philadelphia implemented virtual coworking offerings, and what members miss most about building from within physical coworking spaces.

πŸ‘‰ Read this.

πŸ‘©β€πŸ‘¦β€πŸ‘¦ Bill & Melinda advise business leaders to support women workers.

In their 13th annual letter, the philanthropic couple shared a few suggestions for rebuilding a stronger global community than existed pre-pandemic.

Alongside the 5.4M jobs lost by women in the US, those who still have jobs are ‘paying professional consequences’ through taking a brunt of the extra load of unpaid care work.

They make the case to start treating child care as essential infrastructure, and that it’s “just as worthy of funding and support as roads and fiber optic cables”.Β 

πŸ‘‰ Read this.

πŸ™…β€β™‚οΈ Coworking or co-working?

Bernie Mitchell reminds us that words (and punctuation) matter, especially when it comes to coworking, by exploring definitions, grammar, SEO, hashtag and community implications.Β 

πŸ‘‰ Read this.

☁️ Salesforce announces their new workspace strategy. 

Global cloud-based software company Salesforce shared their new workspace strategy after internal wellbeing surveys shared that 80% of employees wanted some kind of physical space.

The global firm will give employees 3 ways of working: Flex (1-3 office days per week), Fully Remote (full-time remote) and Office-based (4-5 days in the office).

πŸ‘‰ Read this.

🎨 1776 at Ambler Yards rebrands as Station Coworking.

The coworking space that opened in 2018 as a licensee of the 1776 network (prev. Benjamin’s Desks) as the first urban style coworking space in the Philadelphia suburbs.

The rebrand comes as the established operator strikes out on their own to better meet their members’ and clients’ needs.Β 

πŸ‘‰ Read this.

πŸŽ™ New bingeable coworking marketing podcast series.

Bernie Mitchell has been involved with coworking in London, UK since 2010.Β 

In his new ‘How to market your coworking space: the easy way‘ podcast series he chats with a bunch of folks who have deep knowledge of the coworking and marketing worlds to share fresh and simple marketing ideas.

πŸ‘‰ Read this.

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πŸ’» Coworking technology.

Jamie Dundas from Monday Works put together a thorough (and free) 16 page guide to picking technology for your coworking space.

πŸ‘‰ Grab this.

⁉️ Coworking discussions.

“Coworking is far from a new idea, but it’s the first time in history that so many people actually need it.”

Phil SzomszorΒ posted his thoughts on LinkedIn about how a pair of commercial units down the road could have been turned into coworking spaces instead of being sold off.Β 

It definitely struck a chord with over 50 replies from a wide variety of interesting and insightful folks.Β 

πŸ‘‰ Discuss this.

πŸ“Ή Coworking videos.

Justin Raymond from flexday shares an intro video (and case-study) that may be useful for corporations thinking about how to leverage coworking spaces as part of their workspace strategies.

Nellie Hayat chats with Darren Graver (Workspace Expansion lead at TransferWise) about how they’re re-imagining their workspaces and turning their offices into destination experiences.

πŸŽ™ Coworking conversations.

Bernie Mitchell chats with Elena Giroli about how Creative Works, as a coworking space, is making an impact around their local community and how it brings potential changes in the lives of the people in their communityΒ 

🎧 Listen to this.

Jamie Russo catches up with Giovanni Palavicini about what 2021 could entail for the coworking sector.Β 

🎧 Listen to this.

πŸ“† Coworking events.

24 Feb: International conversation about the February Coworking IDEA challenge.

πŸ‘‰ RSVP to this.

25 Feb:Β Making a strong impact with your local coworking space event by London Coworking Assembly and friends.

πŸ‘‰ RSVP to this.

26 Feb: “Using Clubhouse to promote your coworking space” Coworking Convo event.

πŸ‘‰ RSVP to this.

πŸ™ Thanks. is made possible thanks to all the communities who’ve upgraded their member perks with included Premium.

Thank you!

About TWIC is a weekly newsletter summarizing the coworking celebrations, stories, market moves, tech updates and discussions you may have missed.

It’s curated by Hector Kolonas and available for free via email or this website with topics and trends being discussed Fridays on Clubhouse at 10:30am Eastern.

Other Weeks

This Week In Coworking: #01, 2022

This week we saw how huge employers redirected the millions they’re saving into supporting remote working, explored WTF DAOs are, explored the history of African innovation hubs, and touch on the subtle differences between hot-desking and desk hotelling.

πŸ‘‰ Read this.

This Week In Coworking: #48, 2021

This week we look at how landlords are being advised to add flex, a new academic study of coworking impacts in the UK, new US businesses up by 56%, Selfridges adding coworking, a new network of WNH spaces coming to Melbourne, and more.

πŸ‘‰ Read this.