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🎉 Coworking celebrations
🚀 TWIC passes 1 million coworking links clicked #
As of writing, amazing leaders like you have clicked on the links we’ve shared in our newsletters and other channels a whopping 1,002,294 times since we started counting in March 2022.
This metric is TWIC’s guiding star – as it shows whether what we find & share is interesting enough for you to explore further on your own, so this milestone means a whole bunch. Thank you!
👉 Read this.
🇳🇱 Flex operator named as one of Netherland’s fastest growing cos #
infinitSpace has been named as a "FD Gazelle 2025". This is one of the most respected recognitions a business can receive in the Netherlands and is awarded by Het Financieele Dagblad (a.k.a. the Dutch Financial Times) to the fastest growing companies, that also have purpose and impact.
👉 Read this.
📰 Coworking news & views.
💰 Why are capital markets slowing the office reset? #
Flex isn’t new. It’s not experimental. It’s been around since the 1960s. And the data is clear: Behavior is consistent. Performance is predictable. With defined agreement terms and measured churn, shorter-term contracts can produce long-term stability.
Hotels and gyms already cracked the code. They’ve built predictable, financeable income models around flexibility — proving that stability isn’t about term length, it’s about performance consistency.
So why do capital markets still treat flexible workspace like a risk? The data exists. The demand exists.
What’s missing is a model lenders can trust — a framework that translates proven operating performance into predictable, underwritable income.
Until that happens, the office reset will remain stuck on the balance sheet. Any ideas to drive faster change? Hit reply.
👉 Read this.
🇪🇸 National flex space association rebrands, embracing coworking #
Proworkspaces, Spain’s flexible office association, has officially rebranded as the ACW – Asociación Española de Coworking, marking its second name change since its 1993 founding. The rebrand was announced by president Eduardo Salsamendi at the association’s annual event in Madrid on October 16th, 2025, acknowledging that "coworking" has become the dominant industry term, stating that "Everyone calls us ‘coworking,’ so why fight it?"
ACW now represents over 160 flexible workspaces across Spain, maintaining its original mission while updating its identity to reflect current market language.
👉 Read this.
🙋♀️ What is zero-click content and why should you care? #
Cat Johnson zeroes in on zero-click content that is all about providing value where your audience and market are, and not asking them to click to go someplace else for the value.
👉 Read this.
🧮 From sqm to revenue per meter #
Asen Stoyanchev from OfficeRnD shared a piece about why a newer metric may define the next decade of flex. The argument made is that Revenue per Available Desk (RevPAD) is the key metric every coworking and flex space operator should track to boost performance. Are you tracking this? If not, why not?
👉 Read this.
🗯️ Achieve growth through consistent brand storytelling #
At a panel during GWA, three coworking operators demonstrated how brand consistency drives growth metrics, with Kelsey McKinny from Downtown Works achieving over 300 five-star reviews, Grant Barnhill at Shift Workspaces maintaining high renewal rates year-over-year while commanding $110 per rentable square foot for office space. John Herring from Fuse Workspaces tucked into how giving back is part of their local and regional branding. Founder of both PilotoMail and Piloto 151 moderated the panel and shared the origin story of the iconic pilot pigeon brand, which emerged when observing pigeons at their first location’s plaza in Puerto Rico.
Major takeaways? Consistent storytelling and memorable experiences at every member touchpoint enable operators to leverage brand for growth. In addition to consistency in delivering brand promises and creating surprise-and-delight moments. Second take away? Storytelling needs distribution. Submit your best content to TWIC here.
👉 Read this.
🎯 A guide to building a coworking space sales engine #
Kelly at Optix shares a thorough guide for building a high-converting sales engine for coworking spaces that includes funnels, tours, and automations to scale.
👉 Read this.
🤦 A few things new coworking spaces forget to budget for… #
It’s easy to underestimate how much growth depends on what you don’t budget for. Rosee from Cobot shares the most commonly forgotten marketing line items in coworking budgets and how skipping them could negatively affect marketing, visibility, and member retention.
If you’re planning a launch (or fine-tuning your growth plan), this one’s for you.
👉 Read this.
📲 Is the in-demand market in New York is too saturated? #
In what is quite definitely an advert for coworking-club app Wayo, agency founder Jordan Winston shares his frustration with coworking in NYC.
"Coworking in NYC is a fckn nightmare. You literally have 3 options: 1. work from home 2. find a cafe that isn’t loud asf + has wifi 3. rent a WeWork desk for $600/mo"
Strong disagree. But… check the 80 or so comments. Do many coworking spaces offer affordable day or on-demand rates? Yes. Are people finding them? No.
👉 Read this.
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💻 Coworking technology.
❄️ Nexudus launches freeze plan subscription feature for members #
Nexudus has released a new "freeze plan subscription" feature allowing members to pause their own coworking memberships and resume later.
The functionality enables members to freeze plans based on operator-set limits, resume plans early or allow automatic resumption, and for team accounts, administrators can freeze or resume individual member plans. While the feature is designed to accommodate members with holiday schedules or irregular working patterns, we’ve had many debates with community members around whether pausing should be allowed or promoted (vs downgrades to virtual or alumni plans).
👉 Read this.
🎟️ What if apps sell fake day passes to your spaces? #
Josh Rencher shares a cautionary tale for operators about how a new app is selling day passes for spaces like theirs – without any agreement with the space. They discovered the listing when a guest checked into the space with a receipt for a day pass from a platform they had no idea about.
Given the speed at which apps and aggregator-like platforms can be built and populated with AI, web scrapers, and human workforces (all without your permission) this opens up a whole crate of cans around your aggregator, data, and brand strategies. And if it doesn’t… it really really should.
👉 Read this.
😎 Should you only provide access after successful payment? #
The Nexudus team gets asked this a lot: “Can I make sure new members actually pay before their account is activated?”
While their answer is often "yes! Here’s how…", this guide actually provides some good advice around handling bookings whose payments aren’t instantly confirmable (eg bank transfers, direct debits, ACH, marketplaces).
👉 Read this.
📈 Coworking data.
🔎 What do coworking spaces look like in 2025? #
Carsten Foertsch from Deskmag explores what today’s average coworking space look — how big they are and how many desks fit inside. It also shows the maximum share of space that operators are willing to rent to a single tenant.
Eye-catching stat: One in five spaces surveyed would surrender their concept to a single tenant.
The piece compares the main revenue sources and income per square unit (on avg US firms earn $4.20 p/sqft and Eurozone spaces earn €32 p/sqm). Not all findings fit into one article, so readers can download the general results for free or explore more detailed group comparisons in an premium extended report.
👉 Read this.
🇦🇺 Australian sector presents as credible investment option #
Brad Krauskopft shares that the Australian coworking sector has stabilized into a credible investment opportunity despite past challenges like WeWork’s rightsizing and Victory Offices entering voluntary administration. The local market also has multiple investment pathways including publicly listed operators like WOTSO, Servcorp, and London-listed International Workplace Group (IWG).
Some of the numbers shared, include WOTSO reported 6% revenue growth to $32 million across its 34 Australian locations, while Rubberdesk data showing an increase in national desk rates by 1.2% to $660 per desk with available space rising 0.9% to 158,355 sqm.
Rates in the 26-50 desk category jumped 12.4% in Sydney and 6% nationally, with IWG research indicating hybrid workers using coworking spaces two to three days weekly could save up to $5,892 annually in commuting costs.
👉 Read this.
🇩🇪 A closer look at Berlin’s coworking market #
With the upcoming Coworking Europe 2025 conference taking place in Berlin, Germany, CoworkingCapital put together an article spotlighting the state of the city’s coworking market, following Ahoy!’s insolvency proceedings (self-administration) in summer 2025, significantly impacting Berlin’s coworking landscape. Berlin’s office vacancy rate surged from 1.3% at end-2019 to 8.8% by end-2024, while prime rents remained stable at €45/sqm and average rents reached €29/sqm, with rising costs squeezing coworking operators’ margins amid long-term lease obligations.
Most of the affected coworking locations are expected to continue operating under new operators, with demand for flexible offices in prime locations already exceeding supply in cities like Munich where workstations command €800-1,500 per desk at nearly 100% capacity.
👉 Read this.
🌍 European market reports shows growing flex use and penetration #
Billy Hodges with CBRE shares their European Flex Office Market Update for 2025. In it we see that 29% of corporate office portfolios will be flex within 2 years. The number one reason for using flex was CapEx avoidance (cited by 64% of respondents).
Another notable data-point includes that European flex now makes up 2.52 of total office stock (across 31 markets), with Amsterdam and Warsaw seeing the fastest growth in penetration. Pricing per desk per month went up fastest in Madrid (30%) and London (23%), saw no change in Barcelona, Brussels, Dublin and Milan, but dipped 4% in Birmingham.
👉 Read this.
🚀 Enterprise flex CAGR hits +170% #
Nexudus shares a snap from The State of the Flex Industry talk at the GWA conference in Chicago where Ben Wright (The Instant Group) and Mark Gilbreath (LiquidSpace) spelt out serious enterprise take-up in flex.
While the latter’s overall marketplace CAGR (compound annual growth rate) was "just" +52%, their rate for enterprise categorized volume for 2022-2025 was +170%.
👉 Read this.
🤝 Coworking market moves.
🗃️ Saltbox appoints co-CEO ahead of major expansion #
Saltbox promoted president Katerina Cirilli to co-CEO effective July 1, 2025, alongside founder and executive chairman Tyler Scriven as the company prepares for major national expansion.
Cirilli joined Saltbox in 2021 after four years at Shipt (acquired by Target) where she served as VP of operations leading a $500M business and overseeing a 300,000+ contractor network that scaled to more than one million weekly orders.
In her co-CEO role, Cirilli will drive business strategy, performance, and customer success while Scriven focuses on capital strategy, real estate expansion, and long-term vision, with Saltbox currently operating in 8 major US markets.
👉 Read this.
🇪🇸 Aticco opens 215,278 sqft coworking space in Barcelona #
Quino Fernández shares news of Aticco Diagram, the largest coworking space in Southern Europe at 20k square meters, with capacity for more than 2,200 people, in Barcelona’s 22@ district.
The facility offices and meeting rooms, in addition to extensive amenities inclusive of: AticcoGarage workspaces for portfolio startups, auditoriums, a gym, gaming room, wellness and breastfeeding areas, a climbing wall, pickleball court, private and common terraces, a swimming pool, a cantina, and a slide.
👉 Read this.
🇬🇧 Orega opening 23k sqft flex space at CityPoint #
Alan Pepper shares that Orega have signed an agreement to deliver 23,252 sqft of flexible workspace on the 5th-floor podium of CityPoint tower at 1 Ropemaker Street in London’s Square Mile, one minute from Moorgate station.
The space is being developed in partnership with Brookfield Properties and aims to open in Spring 2026.
👉 Read this.
🇺🇸 El Segundo gets a new Premier hub #
Charlie Brown shares that Premier Workspaces are opening a new location at The Atrium in Continental Park, in the heart of El Segundo.
The release also includes quotes from Amy Fuller and Michael Pollack, and notes that the location will offer private offices, team suites, meeting spaces, virtual office plans and on-demand offices (bookable by the hour, day or week).
👉 Read this.
🇺🇸 Operator adds to SoCal coworking porfolio #
TailoredSpace shares that they’re opening a two-story campus in Burbank, South California. Alongside desks, offices and suits, they’ll also offer podcast/recording studios.
👉 Read this.
🪜 Premier upgrades One Sansome Street location #
Premier Workspaces announced an upgrade to their One Sansome Street location in San Francisco. The 16,380 sqft hub includes 66 private offices, 3 meeting rooms, and a day office.
👉 Read this.
🎙 Coworking conversations.
Industrious president Anna Squires Levine hopped onto the TWIC podcast with Hector Kolonas right after her wall-breaking keynote session at the GWA conference in Chicago – delving into our human-centric business model, real estate’s evolving landscape and her very own inspiring journey to leadership.
Jessie Glew returns to the TWIC Podcast for a conversation with Hector Kolonas at the GWA Conference about WOTSO‘s forays into (and lessons learned from) other kinds of shared commercial spaces and services, including creches, health spaces, kitchens and more.
Wesley Edmonds from OFS shares a recent coworking edition of the Imagine a Place podcast to explore if flex work can evolve without losing its soul, featuring industry thought leaders such as Kayla Gottschalk (Switchyards), Megan Slavin (25N), Jamie Russo (Everything Coworking), and Giovanni Palavicini (GWA).
Marc Navarro hosts Tamara Giménez (founder of 15k sqm Teamworks Coworking) to discuss a mental shift every coworking space operator needs to make: from being a supplier to being a partner.
Dimitris Manoukas shares how peripheral Europe is using collaborative spaces to stop youth exodus and rebuild local economies on the Coworking Values Podcast – "the 2nd best coworking podcast in the world" according to Bernie Mitchell.
Coworking Marketplace
🇺🇸 For Sale: Coworking Business in Denver, Colorado.
Single location. Breaking-even.
Asking price: $175k.
Thinking of selling your coworking space?
Register here for seller support.