It’s official.
Spaces using essensys Platform to run their spaces can now work with Syncaroo to integrate and automate all kinds of business processes.
From keeping things in sync, through fully managed custom integrations, to ongoing data-syncing guidance – essensys-powered spaces now have more integration power in their corner.
ICYMI: This brings the number of management systems that can get Syncaroo support to seven.
Get future weekly summaries in your inbox.
✊ Coworking impact.
🌱 Thoughts on sustainability + coworking #
Dimitar Inchev shares his email reply to a student who asked several questions regarding sustainability and coworking.
Questions answered include: how these kinds of spaces contribute to sustainability of our planet, what is oversimplified about their contribution, and what is nobody asking/saying about this? Dimitar then asked us all "What are your thoughts on coworking and sustainability?"
👉 Read this.
🇩🇪 EU funding is supporting rural coworking & other projects #
Tobias Kremkau shares how LEADER funding has not only become an important instrument for the creation of rural coworking spaces, but how these spaces are also in turn being used to support local projects through the same funding program.
👉 Read this.
Coworking news & views.
📝 Building in public: Why I added a ‘social layer’ to TWIC #
I dig into the equalizing potential I believe TWIC Discussions can have on the sharing of insights, lessons, deeper context and questions across our global coworking industry.
Have a read and let us know what you think in the discussion.
👉 Read this.
🖐️ 5 takeaways from PON’s recent RE + Flex webinar #
The Preferred Office Network share 5 key takeaways from their recent fireside chat between Isabelle Heston (JLL), Annie Draper (Hines), Tara McCoy (PON) and Devid Kinnaird (Essensys) about where traditional real estate and flex workspace meet.
The five points are: Data is driving the push towards coworking; different modes of work require more choice of workspace; coworking = connectivity; the efficiencies and savings of flex go beyond lease-terms; and coworking operators aren’t just tenants (they’re the heart of a building).
👉 Read this.
📼 “The future of work is not…” #
You know I love watching and sharing videos from coworking and flex space brands. In this video The Malin, a network of flex workspaces, share their take on what the future of work is not, and what it could and should be.
What do you think? Good positioning? Know another video that shows flex from another angle? Let us know in the discussion.
👉 Read this.
🎯 4 quick-wins for elevating your coworking CTAs #
Perch shares 4 ways that improving your Call To Actions (CTAs) can elevate your marketing game.
They start by reminding you to streamline your access (and expectations), be crystal clear about what a CTA is asking the prospect to do, foster engagement not just transactions, and use data to drive decision-making.
👉 Read this.
😱 Are you having fun with your pre-halloween marketing? #
Alex Latham shares The Ministry’s latest chapter of their Borough Horror Story (their pre-halloween video campaign). This time featuring Jason, the malevolent hot desker.
I love this concept and Jason’s short but important to-do list. Are you having fun with your marketing around halloween? Let us know in the discussion.
👉 Read this.
📑 Learning from 8k words of notes on fighting loneliness #
Tony Bacigalupo shares key takeaways from the 8k+ words of notes he took at the recent "Building Connected Communities" conference he attended whilst researching loneliness and isolation.
Key points shared were: there’s a lot of research into loneliness (and all point to the same things); joining a club can save your life; how disconnection breeds discontent; the power of self-organized groups; a state’s taskforce to end loneliness; and more.
👉 Read this.
Share This Week's Summary
💻 Coworking technology.
📼 Workspace management co drops 60s product update #
Isa De Abreu shares 3 of Nexudus’ new updates (two-factor auth, data visibility settings and support for Google Analytics 4) in a 60-second video.
Great updates and delivery. Reminds me of the #proptechupdate videos we did during the pandemic. But what do you think of this format for tech updates? Do you prefer video of text as a medium?
👉 Read this.
Coworking data.
🇺🇸 Best US cities for Remote Work #
In order to find the best cities for remote workers, CoworkingCafe researchers explored 11 key metrics grouped into four categories: remote work, economy, connectivity, and infrastructure. These included the share of remote workers, the availability of coworking spaces, the accessibility of broadband internet, income, entertainment options, and more.
They found that the remote work cities were evenly spread across the US, with Atlanta GA emerging as the best city. Seattle, WA took second place overall, ranking first for the adoption of remote work and scoring high for its proximity to airports. Arlington, VA rounded out the podium, boasting a robust economy and the lowest unemployment rate among the top 10 cities.
👉 Read this.
🤓 What kind of hybrid work data would you like to see? #
Bernie Mehl tested out some hybrid work data from Kisi unlock data for US locations in the week of Oct 1st to 7th. Two of the graphs show occupancy by category (education tops the chart at 42.8% whilst ‘energy and utilities’ sits at 27.42%) and by day (showing the upside down U of busy Tu, We and Th with quieter Mo and Fr).
Hey asked for "thoughts about the occupancy data? For sure there are multiple ways to measure it and multiple ways to slice it." What kind of data would you like to see from Bernie and Kisi? Should they also do a monthly/weekly index?
👉 Read this.
🇹🇭 Rising demand for flex is reshaping Bangkok’s CRE #
"Bangkok’s flex space market has expanded significantly, reaching approximately 171,000 sqm as of 1Q23, with around 65% of existing stocks located within the Central Business Areas (CBA). This year, the market expects approximately 29,000 sqm of new space, with over 50% coming from partnerships between flex operators and landlords. Notably, three major global operators: IWG, JustCo, and WeWork, which collectively hold majority market shares, dominate the market."
Fascinating other data in the report is that 17.8k sqm (191,597 sqft) of traditional office tenant space was relocated to serviced/flex space since Q1 2021, up from 9.9k sqm (106.5k sqft) that was relocated between 2018 and 2020.
👉 Read this.
Coworking market moves.
🔫 C&Ds fired following WeWont campaign #
TechCrunch reports that WeWork have fired a cease and desist over to Codi following the latter’s "WeWont" popup marketing campaign. The C&D cites the "unauthorized use and misappropriation of WeWork’s intellectual property, false advertising and Tortious interference with WeWork’s contractual relations with its member companies".
Christelle Rohaut fired back saying they’d done nothing wrong when they set up booths outside WeWork offices in New York and San Francisco informing companies that their space might be shutting down, or by setting up a "WeWork Relief Fund" to provide discounted offices to businesses affected by closures.
What do you think? The popups outside spaces reminds me of another campaign some flex space brand did once. Worth noting that Codi categorically denies that they’re a coworking company.
👉 Read this.
🇮🇳 Running & supporting flex spaces in India is big business #
Gautam Duggal from Leasing Monk summarizes some recent funding rounds, market moves and M&As in and around flex space in India. In it we see $12.6M in investment to spaces, marketplaces and digital-first brokerages; plus 18 international patents, a notable acquisition and more.
I’ve said it before, and I’ll say it again. If you’re not watching how flex space is growing in, and across, India – you’re missing out.
👉 Read this.
🛍️ SOCO opens in lux shopping center #
Nuengruethai Carlson shares that SOCO Work & Live (by BHIRAJ BURI GROUP) opened their latest coworking space in the luxurious shopping mall in the heart of Sukhumvit, Thailand.
This follows the growing trend we’re following on flex spaces within luxury retail shopping centers.
👉 Read this.
✍️ Former Blackstone exec takes CEO role at WeWork #
Reuters reports that David Tolley has been named as the CEO of WeWork to boost their turnaround efforts. David has been a WeWork board member since February 2023 and was interim CEO since May 2023 when Sandeep Mathrani stepped down (followed soon after by CFO Andre Fernandez).
I’m watching closely to see what moves WeWork will make under new (official) leadership. What do you think David should do? Better yet… what would YOU do?
👉 Read this.
🎙 Coworking conversations.
Freddie Forde chats with Jerry Alexander on the Commercial Property Investor podcast about how Patch are on a mission to create opportunity for people, work, and community on every high street in the UK.
Michael Everts and Jamie Russo geek out about crafting member experiences in this episode of their series on building profitable coworking businesses.
Jo Meunier chats with Pauline Roussel on the Future of Work SCOPE podcast about the history of coworking, their book about 250 coworking spaces, the impact of the pandemic and what the future may hold.
Hollie Sanglier explores the impact of community on our lives with Emilie Lashmar, Jessica Samson and Lisa McLeod on The Spaces That Shape Us podcast.
Natasha Guerra from Runway East joins Liz Elam on the GCUC Coworking podcast to explore the fascinating intersection of real estate and hospitality within her business.
Richie Parsons shares their journey into the world of coworking (from Anytime Fitness to Venture X) with Gio and Jamie on the Flex Uncensored podcast.
Jamie Russo digs into just how critical organic social media really is for coworking businesses on the Everything Coworking podcast.
📆 Coworking events.
📱Learn more about Yardi Kube’s Member App #
Oct 24: Join the Yardi Kube team to discover more about their white-label Yardi Kube Member App. Yardi Regional Director, Justin Harley and Solutions Consultant, Chris Cole, are excited to show you everything the app has to offer!
👉 Read this.
📢 Convo: How to attract (and keep) great community managers #
Oct 27: Cat Johnson is hosting a jaw-dropping Convo featuring lessons from Jamie Russo from Everything Coworking, DeShawn Brown from Coworks, Tracy Wilson from Pacific Workplaces and Garrett Tichy from Hygge Coworking and COhatch.
👉 Read this.
📺 Online version of Coworking Canada #
Nov 8: Due to popular demand (and their commitment to accessibility) – Coworking Canada will be hosting an online version of the event November 8th with recordings from the IRL event plus some live discussions & interaction. Co-hosted by Ashley Proctor and Tony Bacigalupo! Tickets on sale Oct 20th.
👉 Read this.
