Steve Upham shares how after 7 successful years as an independent brand, altspace (in Cheshire, UK) have partnered with IWG to run the business. The deal seems to be to merge altspace into the HQ brand as a franchise partnership.

This follows Week 5's story where another local UK brand HomeWork partnered with IWG. Watch this space as I'm betting the publicly traded operator 'partners' with even more local brands, or maybe even this totally-not-local brand.