Rubin Beckner shares some interesting thoughts regarding how members may increasingly pick between spaces based on how transparent those businesses are regarding member data. He also shares some steps that flex space operators can take to not only protect their members’ data but also be more transparent around what data is being used, how and why.

Note: Rubin is also one of TWIC’s earliest active subscribers btw joining when we were around 70 subscribers, so big thanks to him for being part of this global community since Jan ’21!

Helga Moreno quizzed Rubin Beckner about Venture X, their origin, their model, their challenges and their growth.

I love taking a look behind the curtain to see what fast-growing concepts/platforms and brands are doing from a marketing perspective.

William Edmundson, Jerome Chang, Ashley Proctor, Shervonne Cherry, Nick LiVigne, Iris Kavanagh, Katharine Chestnut, Caroline Hecht, Bernie Mitchell, Rubin Beckner and other TWIC readers discussed last week’s biggest stories.