Cat Johnson Co

Cat Johnson Co runs The Lab, Coworking Convos, and the Coworking Out Loud podcast The firm is led by Cat Johnson – an industry thought leader.

πŸ’Œ Newsletter Mentions

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The fall edition of FlexWorld Series 2024 was a blast and provided a treasure trove of insights, the team at OfficeRnD generously shared the recordings from all 3 sessions ft observations and updates from Miro Miroslavov, Hector Kolonas, Ivan Guberkov, Daniela Mallarino, Tom Proctor, Crispin Piney, Liz Elam, Cat Johnson and Brandon DeCherico.

πŸ’¬ Discuss this Β· πŸ”— Direct Link Β· ⏱️ 108 days ago Β· πŸ“© Week 49, 2024 Β· πŸŽ™ Discussions

πŸ–ΌοΈ Vizualizing a business as a coworking space

Friend of TWIC, Cat Johnson, shared a fun sketch of how she visualized all the different components of her services like they were parts of a coworking space. One, for certain that we’re happy to cowork at!

πŸ’¬ Discuss this Β· πŸ”— Direct Link Β· ⏱️ 108 days ago Β· πŸ“© Week 49, 2024 Β· πŸ“° News & Views

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Cat Johnson, Reuben Lau (from Spacefully), and Taylor Mason (from Talemaker) join a new kind of TWIC Podcast episode to discuss marketing trends they believe every coworking space operator needs to know about (or at least think about) in 2025.

πŸ’¬ Discuss this Β· πŸ”— Direct Link Β· ⏱️ 107 days ago Β· πŸ“© Week 49, 2024 Β· πŸŽ™ Discussions

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In this episode of Coworking Out Loud, Cat Johnson shares her own coworking journey, from knowing nothing about coworking, to joining a space that was a bad fit for her, to findingβ€”and becoming an active participant inβ€”a great-fit coworking community.

πŸ’¬ Discuss this Β· πŸ”— Direct Link Β· ⏱️ 156 days ago Β· πŸ“© Week 42, 2024 Β· πŸŽ™ Discussions

πŸ’¬ 4 coworking experts share how to use storytelling for lead gen

As usual, Cat Johnson assembled a stellar lineup of experts to talk about how they each use storytelling. From sources to channels to brand identify, storytelling is a powerful marketing tool and we are able to share the notes from the conversation!

πŸ’¬ Discuss this Β· πŸ”— Direct Link Β· ⏱️ 165 days ago Β· πŸ“© Week 41, 2024 Β· πŸ“° News & Views

πŸ“ Key Info

Cat Johnson is an internationally recognized brand strategist, marketing coach and community builder. She joined her first indie coworking space in 2012 as a side-gigging music writer. Since then, she has built an industry-leading platform and helped thousands of coworking space operators learn, share and connect.

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